Google’s PDF for SEO ranking information http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35291
Google’s Info on web crawlers http://support.google.com/webmasters/bin/answer.py?hl=en&answer=70897
The Beginners Checklist for small business SEO http://www.seomoz.org/blog/the-beginners-checklist-for-small-business-seo and the guide http://www.seomoz.org/beginners-guide-to-seo
I suggest to learn about it for yourself before you decide to pay for someone else to do it for you, it’s not that hard but it does take time to do it. A little everyday will get better rankings in no time!
HAPPY NEW YEAR and remember if you want to start a new soapmaking business I offer classes in the Mossy Creek Soap Studio which you can find out more here: http://mossycreeksoap.com/category_31/CLASSES-in-the-Soap-Studio.htm.