Choosing a location for success
LOCATION, LOCATION, LOCATION– The location for your business is very important to your success. If you are looking for walk-in traffic then you need a retail location on a busy street. But these locations are expensive. It’s hard starting out and if you do not have a steady business income before you open your doors you could be struggling in your first 6 months. Remember as your business grows so will you, you may not stay in this location forever. In fact most businesses move from their original location to larger one or better location in their first two years. Remember the first car or house you bought? If you are like most folks that didn’t last too longer either.
Before entering into your first lease ask for any move-in specials. I received one month free if I signed a 6 month lease.
You may need to find a happy medium between steady foot traffic and one that is not too expensive. After my first year in business it was a necessity to get my operation out of my home so I reserached opening a location in a small shopping center. Which was close to a residential area, included a month to month lease and paid utlities. That way if I could not afford to pay for I would have a way out without losing everything. In the begining I did not get many walk-ins but it provided me with a place to do business that offered me credibility.
Links to help you FIND the perfect location: